Making SEO Clients Happy – Whiteboard Friday – Moz
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By: Scott Willoughby
January 14, 2010
Making SEO Clients Happy with Your Services
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz.
This week Will Critchlow is back to help Rand talk about best practices for keeping your clients (and yourself) happy during consulting contracts and when you deliver on your SEO services. It’s important to start early (setting expectations, contracting, agreeing on KPIs), maintain good communication, and follow through on deliverables. Happy clients mean more SEO business, improved reputation, higher demand and more success for you. Check out this Whiteboard Friday to get some ideas about where you might be able to improve your process and leave your clients so happy they’ll sing your praises to everyone they know.
PS – As mentioned in the video here are links to some of Sarah’s great posts pertaining to SEO contracts:
Does Your SEO Consulting Contract Have a Clause Limiting Your Liability?
Manage Risk By Including an Indemnification Clause in Your SEO Consulting Contracts
Why You Should Give Yourself the “Opportunity to Cure” in Your SEO Consulting Contracts
Manage Client Expectations And Reduce Your Risk By Including A Warranty Disclaimer In Your Client Contracts
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