What to See, Do, and More at MozCon 2015 in Seattle – Moz

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By: Erica McGillivray
June 24, 2015

What to See, Do, and More at MozCon 2015 in Seattle

SEO Events

The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz.

One of our favorite things about MozCon is introducing all of you to Seattle. We love our city, and besides three days of marketing learning, we also host three night events and facilitate other fun activities. We are currently sold out!

Join the wait list or pre-purchase your MozCon videos!

Check out the full schedule if you’re interested in knowing more about the MozCon sessions.

Birds-of-a-feather tables at lunch
After many requests for more community connecting, this year, we’re launching birds-of-a-feather tables during each lunch. There will be eight labeled tables with different topics each day and a different facilitator each day. (There are also a ton of unlabeled tables for random meeting and gatherings.) Sit down and join a conversation around a professional interest.

Table schedule
Monday tables:

Real Estate Marketers, hosted by Brittanie Flegle from Realty Austin
Manufacturing, hosted by Crystal Hunt from WTB, Inc.
Content Strategy, hosted by Ronell Smith from RS Consulting
Women in Digital Marketing, hosted by Susan Wiker from Fodor’s Travel
In-house Marketers, hosted by Andy Odom from Santander Consumer USA Inc.
Local SEO, hosted by David Mihm from Moz
Inbound Marketing, hosted by Eric Hess from REI
SEO Executives, hosted by Benjamin Seror from SimilarWeb

Tuesday tables:

Women in Digital Marketing, hosted by Heather Physioc from Tentacle Inbound
In-house Marketers, hosted by Kelly Cooper from Moz
Independent Consultants, hosted by Lisa Kaneff from The Next Chapter
Google Penalties, hosted by Michael Cottam from Visual Itineraries
Local SEO, hosted by Paul Sherland from IX Brand SEO Services Company
International SEO and Content, hosted by Zeph Snapp from Altura Interactive
Enterprise Content, hosted by Craig Harkins from InterContinental Hotels Group
Social Media, hosted by Lala Castro from GigaSavvy

Wednesday tables:

Moz Q&A Forum, hosted by Christy Correll from Honey Tree Media
In-house Marketers, hosted by Donna M. Snow from Reputation.com
Blogging Outside the Industry, hosted by Dustin Nay from Christensen & Hymas
Local SEO, hosted by Greg Gifford from DealerOn, Inc
Branding and Metadata, hosted by Misty Weaver from Portent, Inc.
Growing an Agency, hosted by James Loomstein from Digital Space Consulting
Women in Digital Marketing, hosted by Jen Lopez from Moz
MozCon Community Speakers, hosted by Darren Shaw from Whitespark

Don’t worry, with all of us in the same room, doing the same things for three days, you’ll never miss a lunch or birds-of-a-feather opportunity!

Our official MozCon evening events
#MozCrawl: Monday night

Join us and our partners for a tour of the neighborhood bars in Belltown. This is our second official MozCrawl, and we’re delighted to show off yet another part of Seattle. Each bar will feature a unique MozCon button. Collect all six and be entered in a drawing for a golden Roger. The crawl runs from 7-10pm. Make sure to bring your ID, US driver’s license or passport.

(Standard disclaimer: Roger is golden, not made of gold.)

Locations

Buckley’s, 2331 2nd Ave, hosted by

Clever Bottle, 2222 2nd Ave Ste.100, hosted by

Rabbit Hole, 2222 2nd Ave, hosted by

Lava Lounge, 2226 2nd Ave, hosted by

Wakefield Bar, 2137 2nd Ave, hosted by

The Whiskey Bar, 2122 2nd Ave, hosted by

MozCon Ignite: Tuesday night

You’ve long asked for a networking-focused event, and in a Mozzy spirit, we’re happy to bring our Tuesday night MozCon Ignite. Starts at 7pm with networking and appetizers with talks starting at 8pm.

Ignite talks are 5 minutes in length with auto-advancing slides. All these talks are passion topics—no marketing talks—so you can put your notebook down and relax. Get to know your fellow community members and their interests beyond our shared profession.

MozCon Ignite schedule:

7:00-8:00pm

Networking

8:00-8:05pm

Welcome to MozCon Ignite with Geraldine DeRuiter, aka the Everywhereist

8:05-8:10pm

Regales of an Accidental Nightcrawler Stunt Double with Jay Neill from Affiliate Resources, Inc.
Jay Neill is an online marketing consultant who helps businesses get started in the world of local SEO through education and servicing. In his spare time, Jay enjoys jumping on trampolines and playing with his vast collection of vintage Star Wars action figures.

8:10-8:15pm

Sled Dogs, Northern Lights, and Mushing Tails! with Anna Anderson from Art Unlimited
Anna Anderson is an avid dog lover who owns over 35 sled dogs in Northern MN. Growing up with sled dogs, she and her family now competitively race across North America: training, racing, and traveling for 2-3 months with 20 of her best canine friends across the country! Follow her on Twitter: @boldadgirl

8:15-8:20pm

Performing a Canine C-Section with Marie Haynes from HIS Web Marketing
Dr. Marie Haynes is recognized as a leader when it comes to dealing with Google penalties and algorithm changes like Panda and Penguin. Prior to her career in SEO, she was a small animal veterinarian for 13 years. It is possible that her strong fear of birds is what launched her in to a new life of battling the Penguins at Google. Follow her on Twitter: @Marie_Haynes

8:20-8:25pm

Bulltown Strutters: The Band That Married Its City with Mark Traphagen from StoneTemple Consulting
Mark Traphagen is Senior Director of Online Marketing for Stone Temple Consulting. When not disrupting things online, Mark disrupts the sleep of the good citizens of Durham, NC, by making as much noise as possible with the Bulltown Strutters, a New Orleans Second Line style parade band. Follow him on Twitter: @marktraphagen

8:25-8:30pm

Okay, I Have a Confession: I Was Homeschooled with Garrett Mehrguth from Directive Consulting
Garrett Mehrguth is digital marketing enthusiast and owner of Directive Consulting, which provides SEO, PPC, and Content for small to mid-market companies. When Garrett’s not in the office, you can catch him playing foosball, surfing, or playing soccer. Follow him on Twitter: @gmehrguth

8:30-8:35pm

Conquering the 100 Best Books of All Time with Kristen Craft from Wistia
Kristen Craft is Director of Business Development and loves connecting with Wistia’s partner community to spread the word about video marketing. In her spare time, she takes epically long walks, swims in ponds, and brews beer. Follow her on Twitter: @thecrafty

8:35-8:40pm

Tales of Coffee from a Kitchen Window with Scott Callender from La Marzocco Home
Scott Callendar is the Director of the newly launched La Marzocco Home. He is the definition of a coffee geek and spends his time away from his job in coffee with his family and thinks more about coffee. Follow him on Twitter: @incognitocoffee

8:40-8:45pm

Go Frost Yourself: 7 Basic Frostings & Their Uses with Annette Promes from Moz
Annette Promes has spent the past two decades in and around Seattle working in various marketing roles. She is currently the CMO at Moz, where she and her teams handle everything that is “funnel-related,” such as driving traffic to Moz’s site, converting that traffic into product trials, and reducing customer churn. Annette really loves frosting. Follow her on Twitter: @ahpromes

8:45-9:15pm

Networking break

9:15-9:20pm

A Creative Endeavor Inspires & Lengthens a Life with Ralph Legnini from DragonSearch
Ralph Legnini – Senior Creative Strategist at DragonSearch in NY – is an Aikido 5th Degree Black Belt Sensei, former Saturday Night Live music producer, President of the Board of Education in the 2nd largest school district in New York State, funky rock & roll guitar player, and has worked in the recording studio with music icons Mick Jagger, Madonna, David Bowie, Nile Rodgers, & Todd Rundgren. He used these unique combined skills to create a life sustaining environment for a talented 16-year-old boy with incurable cancer. Follow him on Twitter: @ruaralph2

9:20-9:25pm

Finding and Embracing Healthy Eating Habits with Carrie Hill from Ignitor Digital Marketing, LLC
Carrie Hill is the co-founder and technical SEO expert at Ignitor Digital. She loves cooking, eating, reading, and Eddie Vedder…not necessarily in that order. Follow her on Twitter: @CarrieHill

9:25-9:30pm

I Was Told There Would Be Hoverboards. with Dan Petrovic from DEJAN
Dan Petrovic, the managing director of DEJAN, is one of Australia’s best-known names in the field of search engine optimization. Dan is a web author, innovator, and a highly-regarded search industry event speaker. Follow him on Twitter: @dejanseo

9:35-9:40pm

The Day I Disremembered with Chris Hanson from 3GEngagement
Chris Hanson has been involved in digital marketing since 2006 and is currently Founder and CEO of 3GEngagement. After Hanson worked as a Park Ranger, lived without electricity, raced sled dogs, and lived in Alaska, he felt that digital marketing was the next obvious career move. Follow him on Twitter: @FollowUPsuccess

9:40-9:45pm

What Did You Expect in an Opera, a Happy Ending? with Chrissi Reimer from Three Deep Marketing
A Green Bay native and Minneapolis transplant, Chrissi Reimer spends her days working as an SEO at Three Deep Marketing. Most nights, Chrissi can be found experimenting with different ways to prepare arugula, trying new brews, or taste-testing every ice cream option in the Twin Cities. Follow her on Twitter: @chrissireimer

9:45-9:50pm

The Best Practices in Cooking Hot Dogs with Josh Couper from Rafflecopter
Josh Couper is the director of customer happiness at Rafflecopter and long time hot dog aficionado. Follow him on Twitter: @josh_couper

9:50-9:55pm

Raising My Parents with Jen Lopez from Moz
Jen Sable Lopez is the Director of Community at Moz. She is a renowned Community Strategist who started her marketing career as a technical SEO. Jen is a self-proclaimed geek and faux vegetarian, and she prides herself in having kicked colon cancer’s butt at the young age of 37. Follow her on Twitter: @jennita

9:55-10:00pm

Stoned Nerd versus the Four-Legged Home Invaders with Ian Lurie from Portent, Inc.
Ian Lurie is founder and CEO of Portent, Inc., a search, social and content agency that helps clients become weird, useful, and significant. He’s also a renowned raccoon wrangler. Follow him on Twitter: @portentint

Garage Party: Wednesday night

There ain’t no party like a Moz party, and our annual bash at the Garage is always a blast. Have one last hurrah with us before heading home and back to work.

For those who’ve never been to the Garage, there’s something for everyone: bowling, pool, and karaoke. Plus, a ton of food and drinks—including our featured MozCow Mule Mocktail, as well as well liquor, beer, house wine, and of course, our friend H2O. So whether you’re singing your heart out, playing for the corner pocket, bowling a turkey, or just chatting with your new friends, we’ll see you there.

Coming in early? See and explore Seattle!

MozCon-adjacent activities

The following events are MozCon-adjacent, meaning they aren’t hosted by Moz and attendees must arrange and pay for their adventures.

Alki Kayak Tours

Paddle around Elliott Bay! At 2:30pm Sunday, for $49/per person, you can head out on the water and make new MozCon friends. You can easily catch the water taxi at Pier 50 ($4.75 one-way) from Downtown to West Seattle. Alki tours is located right next to the West Seattle ferry terminal for your convenience.

Local Craft Tours

Take a distillery tour at 12pm Sunday and learn about Seattle’s unique craft culture. Conveniently, the tour leaves from the Grand Hyatt Hotel. You can call (206) 455-3740 to reserve your spot on the tour, which costs $87.50/per person.

Seattle Mariners vs. Los Angeles Angels

Love baseball? Come see Seattle’s home team play. The Mariners game starts at 1:10pm, and you can see them take on the Angels for $17/per person on the View Level. You must purchase your ticket before 5pm July 10 in order to get the MozCon deal. Enter ‘MOZCON’ as your special offer code.

Citywide events

Ballard SeafoodFest, Saturday, July 11, 11am-10pm
Chinatown Seafair Parade, Sunday, July 19, 7-9pm
Covington Days Festival, Saturday and Sunday, July 18 and July 19, 10am-7pm
Dragon Fest, Saturday, July 11, 12-8pm
Kent Cornucopia Days, Friday-Sunday, July 10-July 12, 10am-8pm
Kirkland Uncorked, Friday-Sunday, July 17-19
Mercer Island Summer Celebration, Saturday and Sunday, July 11 and 12, 10am-10:30pm
PCC Natural Markets Seafair Milk Carton Derby, Saturday, July 11, 9am-3pm
Polish Festival Seattle, Saturday, July 11, 12-8pm
Seafair Indian Days Pow Wow, Friday-Sunday, July 17-19
Seattle Bon Odori, Saturday and Sunday, July 18 and July 19
Shoreline Classic Car Show, Sunday, July 19, 10am-3pm
Wallingford Family Parade & Festival, Saturday, July 11, 11am-5pm
Wedgwood Art Festival, Saturday and Sunday, July 11 and 12, 10am-5pm
West Seattle Summer Fest, Friday-Sunday, July 10-12, 10am-6pm
ZICO Seafair Stand Up Paddleboard, an Urban Surf Competition, Saturday, July 11, 9am-3pm

Mozzers recommend their favorite Seattle destinations!

Agua Verde, recommended by Rachael Kloek

“Agua Verde serves great Mexican food in a beautiful lakefront setting. You can rent paddleboards and kayaks right under the restaurant to paddle your way around Lake Union.”

Ballard brewery blocks, recommended by Chris Lowe

“A dozen really good breweries all within a few blocks of each other: Stoup, Reubens, Red Envelope, Populuxe, Peddler, Maritime, etc., etc. You can easily walk from one brewery to another. Bonus is that most of these breweries host food trucks on the weekends. The area is also just a few blocks from downtown Ballard and the Burke Gilman Trail.”

Ballard Locks, recommended by Renea Nielsen

“The Ballard Locks are a bit of a trek from downtown Seattle (~ 45 min. by bus), but they are a perfect Seattle maritime adventure. The Locks abut a beautiful park and show off Seattle’s maritime history. If you’re lucky, you may even find some sea lions playing in one of the closed Locks.”

Pike Place Market, recommended by Erica McGillivray

“May seen like a ‘touristy’ spot, but Pike Place Market actually thrives on local business. Every day, there’s a farmer’s market, flowers galore, and artisans on everything from cheese and spices to woodworking and jewelry. There are hidden shops (at least three bookstores) and a ton of great food.”

Elliot Bay Books, recommended by Rand Fishkin

“One of the best indie bookstores in the country, stocked with good stuff to buy and read, and there’s a lovely cafe, too.”

Ferry ride, recommended by Nemecia Kaloper

“Takes you to such cool places and allows you to see the city from different view and get a taste of our awesome islands! It requires usually at least 1/2 a day, but is well worth it to be able to hop over and have lunch somewhere other than the city. It’s easy to never take the trip, but well worth it if you do. I recommend Bainbridge in particular and Nola Cafe.”

The Fremont Troll, recommended by Kevin Loesken

“The Fremont Troll, and Fremont in general, perfectly sums up what’s great about Seattle. The troll itself is an amazing piece of art. It’s also near the Lenin Statue and close to a lot of interesting bars, restaurants, and shops.”

Rodeo Donuts!, recommended by David Lee

“Best donuts ever. Even better than Voodoo in Portland, OR. This needs to be a 150 characters long so once again, best donuts ever. I really like the donuts here. Don’t go to Krispy Kreme or Top Pot.”

Vivace: the Cafe Nico, recommended by Abe Schmidt

“The Cafe Nico best coffee drink in this city. Orange/nutmeg/ cinnamon paired with the greatest espresso pull in the country (only machine in the world capable of the ‘perfect’ espresso shot).”

Starbucks Roastery, recommended by Ben Simpson

“Just a few blocks from the convention center, the Starbucks Roastery is one of biggest new attractions in Seattle. Why? To start, walking it it feels like Willy Wonka had one to many espresso shots and got inspired. Starbucks pulled together its best baristas from around the country to put together some amazing craft coffee creations. And to top it all off, they’ve got a Serious Pie on location making all of their delicious food. If you do nothing else during your visit, the Starbucks Roastery is an absolute must!”

And Mozzer favorite restaurants and bars opened since last MozCon

Trove, 500 E Pike St
Nacho Borracho, 209 Broadway E
Kukai Ramen & Izakaya, 320 E Pine St
Kracken Congee, 88 Yesler Way

Looking for more options? Don’t miss our quintessential post from last year,
our mega post from 2013, Rand’s personal recommendations, and Jon Colman’s Seattle coffee guide.

Join the wait list or pre-purchase the MozCon video bundle!

About Erica McGillivray —
I’m Director of Events at CMX Media, a company which educates and trains community managers. I *heart* community. In my spare time, I review a lot of comic books and tweet about geeky stuff.

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